Business Development Manager

The Business Development Manager works to develop imediagroup’s market position and achieve financial growth. The primary role of the Business Development Manager is acquiring new business for imediagroup. Prospecting for new clients by networking, cold calling or other professional means of generating interest from potential clients is key. The BDM is responsible for meeting revenue goals, building key customer relationships, identifying business opportunities, negotiating and closing business deals. Business Development Managers work in a senior sales position within imediagroup. They call on clients, often being required to make presentations on solutions and services that meet or predict their clients’ future needs.

This role is ideal for an ambitious, energetic sales person with media sales, media or ad agency experience behind them and a network of existing client contacts. The BDM’s experience should include advertising media agency account new business acquisitions, integrated cross platform media sales, digital media sales, magazine print sales also including knowledge of TV and Radio broadcast and OOH.

This role requires a confident, eloquent, intelligent, personable individual with a history of success and a network of high level client contacts. The ability to develop an initial rapport with people and maintain strong relationships with new and existing clients is crucial. An excellent work ethic is a must.

The successful candidate will be balancing multiple projects, multiple targets and multiple deadlines, they must be organized and have excellent time-management skills. Strong account management skills are essential within these roles with a strong emphasis in adopting a consultative sales approach.

imediagroup’s culture is a high energy, creative and team work environment with core values of quality, innovation, honesty, ethical integrity, customer service and loyalty and respect for colleagues and customers.

Job Description:

The BDM must plan persuasive approaches and pitches that will convince potential clients to do business with the imediagroup. They must develop a rapport with new clients, and reach targets for sales and provide support that will continually improve the client relationships. The Business Development Manager works well with the imediagroup team including with senior level management, media, marketing, and support staff. Closing sales and delivering on plan numbers for imediagroup is the primary objective for this position. Strategic planning is a key part of this job description, since it is the business manager’s responsibility to develop the pipeline of new business coming in to the company. This requires a thorough knowledge of the advertising media market, a network of client contacts and knowledge of the solutions/services that imediagroup can provide.

Business Development Manager daily performance can be summarized as follows:



Media Sales – Business development management positions require a bachelor’s degree and 5-7 years of media/advertising sales experience.

Other Skills and Qualifications: